WeAreBrain vs SDG Group: full comparison for 2026
Last updated: July 2026
Quick verdict
WeAreBrain (4.2/5) edges ahead of SDG Group (3.7/5) overall. WeAreBrain is the better choice for companies wanting AI and machine learning delivered as part of a broader digital product build. SDG Group is the stronger option for large enterprises wanting ML-driven analytics embedded within a broader business performance management programme. The right choice depends on your project size, budget, and required tech stack.
WeAreBrain vs SDG Group: head-to-head summary
| Criterion | WeAreBrain | SDG Group |
|---|---|---|
| Founded | 2015 | 1994 |
| HQ | Amsterdam, Netherlands | Milan, Italy |
| Team size | 51–200 | 1000+ |
| Rating | 4.2 / 5 | 3.7 / 5 |
| Best for | Companies wanting AI and machine learning delivered as part of a broader digital product build | Large enterprises wanting ML-driven analytics embedded within a broader business performance management programme |
| Pricing model | Fixed project, dedicated team | Retainer, dedicated team, fixed project |
| Min. engagement | $25K | $50K |
| Primary tech stack | Python, AWS, Azure | Python, Power BI, Tableau |
| Industries served | SaaS, Fintech, Enterprise, Retail | Enterprise, Financial Services, Retail, Telecommunications |
WeAreBrain vs SDG Group: overview
WeAreBrain
WeAreBrain is an Amsterdam, Netherlands-headquartered digital product and AI agency founded in 2015 by Mario Grunitz, Elvire Jaspers, and Ievgen Miasushkin. The roughly 60 to 70 person team specializes in digital transformation, AI and machine learning applications, and intelligent process automation. In 2017, WeAreBrain co-founded Tur.ai, an AI and hyperautomation platform with joint Amsterdam and Kyiv operations, reflecting the founders' Ukrainian engineering ties.
SDG Group
SDG Group, founded in 1994 and headquartered in Milan, Italy, is a global management consulting firm with roughly 2,000 employees and offices spanning Milan, Barcelona, London, and beyond. SDG Group specializes in business performance management and analytical applications, with machine learning and AI delivered as part of its broader business intelligence and enterprise analytics consulting practice.
Services and capabilities: WeAreBrain vs SDG Group
| Capability | WeAreBrain | SDG Group |
|---|---|---|
| ML model development | ✓ | ✓ |
| Computer vision | ✗ | ✗ |
| NLP | ✗ | ✗ |
| Generative AI / LLM integration | ✗ | ✗ |
| MLOps | ✓ | ✗ |
| AI strategy consulting | ✓ | ✓ |
| Staff augmentation | ✗ | ✗ |
Tech stack comparison: WeAreBrain vs SDG Group
| Framework / platform | WeAreBrain | SDG Group |
|---|---|---|
| Python | ✓ | ✓ |
| TensorFlow | ✓ | N/A |
| PyTorch | N/A | N/A |
| AWS | ✓ | ✓ |
| Azure | ✓ | ✓ |
| Kubernetes | N/A | N/A |
Pricing comparison: WeAreBrain vs SDG Group
| Criterion | WeAreBrain | SDG Group |
|---|---|---|
| Minimum engagement | $25K | $50K |
| Engagement models | Fixed project, Dedicated team | Retainer, Dedicated team, Fixed project |
| Rate transparency | Minimum disclosed | Minimum disclosed |
| Price tier | Accessible | Accessible |
Target audience comparison: WeAreBrain vs SDG Group
| Dimension | WeAreBrain | SDG Group |
|---|---|---|
| Best company size | Startup to mid-market | Startup to mid-market |
| Best industries | SaaS, Fintech, Enterprise | Enterprise, Financial Services, Retail |
| Best use cases | Building an AI-powered consumer-facing digital product, Intelligent process automation for back-office workflows | Enterprise business performance management with an ML component, Large-scale analytical applications for finance or retail clients |
| Typical project type | Fixed project | Retainer |
WeAreBrain vs SDG Group: pros and cons
| WeAreBrain | |
|---|---|
| + | A decade of operating history since founding in 2015 as an Amsterdam-based digital product agency |
| + | Co-founded a dedicated AI and hyperautomation platform, Tur.ai, showing deeper AI investment beyond client services |
| + | Combines product design with ML and AI engineering, useful for consumer-facing AI products |
| + | EU-headquartered in the Netherlands, simplifying GDPR compliance for European clients |
| - | AI and ML is one of several practice areas alongside broader digital product work |
| - | Some delivery ties to Kyiv, Ukraine via the Tur.ai venture carry the same continuity considerations as other Ukraine-linked firms |
| SDG Group | |
|---|---|
| + | Three decades of operating history since founding in 1994, as a global management consulting firm |
| + | Enterprise-scale delivery capacity of roughly 2,000 staff across multiple European and international offices |
| + | Deep business performance management heritage grounds AI work in measurable business outcomes |
| + | Established relationships with large enterprise clients across multiple industries |
| - | AI and ML is embedded within a much broader business intelligence and management consulting practice, not a dedicated specialization |
| - | High minimum engagement size, inaccessible for startups or small businesses |
| - | Management-consulting-led engagement model may add overhead versus lean engineering-only ML shops |
Who should choose WeAreBrain?
WeAreBrain is the right choice for companies wanting AI and machine learning delivered as part of a broader digital product build.
Digital product agency DNA combined with a dedicated AI, ML, and intelligent automation practice. Minimum engagement starts at $25K. Works best with clients in SaaS, Fintech, Enterprise, Retail.
Who should choose SDG Group?
SDG Group is the right choice for large enterprises wanting ML-driven analytics embedded within a broader business performance management programme.
Three decades of management consulting heritage applied to enterprise-scale analytics and AI programmes. Minimum engagement starts at $50K. Works best with clients in Enterprise, Financial Services, Retail, Telecommunications.
Decision matrix: WeAreBrain vs SDG Group
| Your situation | Recommended choice |
|---|---|
| You need full-ownership delivery on a defined project scope | WeAreBrain |
| You need a large dedicated team for an ongoing programme | WeAreBrain |
| Your budget is at the lower end | WeAreBrain |
| You need specialist depth in a specific vertical | WeAreBrain |
| You need staff augmentation or team extension | Neither; consider alternatives that offer staff aug |
| You need consulting before committing to a build | WeAreBrain |
Use case fit: WeAreBrain vs SDG Group
| Use case | WeAreBrain fit | SDG Group fit | Winner |
|---|---|---|---|
| Building an AI-powered consumer-facing digital product | Strong | Limited | WeAreBrain |
| Intelligent process automation for back-office workflows | Strong | Limited | WeAreBrain |
| Enterprise business performance management with an ML component | Limited | Strong | SDG Group |
| Large-scale analytical applications for finance or retail clients | Limited | Strong | SDG Group |
| Fixed-price build | Limited | Limited | Both equally |
| Staff augmentation | Limited | Limited | Both equally |
Verdict: WeAreBrain vs SDG Group
WeAreBrain (4.2/5) is the stronger overall choice for most Machine Learning Development projects. Digital product agency DNA combined with a dedicated AI, ML, and intelligent automation practice. It is best for companies wanting AI and machine learning delivered as part of a broader digital product build.
SDG Group (3.7/5) is the better choice when large enterprises wanting ML-driven analytics embedded within a broader business performance management programme. If your situation matches those criteria, SDG Group is a competitive option.
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WeAreBrain vs SDG Group FAQ
Is WeAreBrain better than SDG Group?
WeAreBrain (4.2/5) scores higher overall, but "better" depends on your use case. WeAreBrain is better for companies wanting AI and machine learning delivered as part of a broader digital product build. SDG Group is better for large enterprises wanting ML-driven analytics embedded within a broader business performance management programme.
How do WeAreBrain and SDG Group differ in pricing?
WeAreBrain uses fixed project, dedicated team pricing with a minimum engagement of $25K. SDG Group uses retainer, dedicated team, fixed project pricing with a minimum engagement of $50K. Neither firm publishes a full rate card; a discovery call is required for project-specific quotes.
Which is better for enterprise: WeAreBrain or SDG Group?
WeAreBrain is the larger team and typically the better enterprise-scale choice. For very large programmes, verify team size and compliance coverage directly with each company before shortlisting.
What are the main differences between WeAreBrain and SDG Group?
WeAreBrain's primary differentiator is: digital product agency dna combined with a dedicated ai, ml, and intelligent automation practice. SDG Group's primary differentiator is: three decades of management consulting heritage applied to enterprise-scale analytics and ai programmes. They also differ in team size (51–200 vs 1000+), minimum engagement ($25K vs $50K), and primary industries served (SaaS, Fintech vs Enterprise, Financial Services).
Last reviewed: July 2026. Verify all details directly with each company before making a decision.